2017 Social Media Marketing Trends

2017 Social Media Marketing Trends: Top B2B and B2C Networks and Paid Channels by Ayaz Nanji  |  June 6, 2017 on marketingpros.com Email Marketers say Facebook is the social network they use most—as well as value most—for marketing their business, according to recent research from Social Media Examiner. The report was based on data from a survey conducted in January 2017 of 5,710 marketers from around the world; 67% of respondents work for B2C-focused firms, and 33% work for B2C-focused firms. Some 94% of respondents say they use Facebook as part of their marketing efforts. Also, 68% use Twitter; 56%, LinkedIn; 54%, Instagram; 45%, YouTube; 30%, Pinterest; and 7%, Snapchat. Larger proportions of B2C marketers use Instagram, Facebook, and Pinterest as marketing Read More …

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Stats and Facts About Instagram [Infographic]

39 Stats and Facts About Instagram [Infographic] Published on marketingprofs.com by Laura Forer  |on February 24, 2017   From its launch in 2010 to its acquisition by Facebook in 2012 and its 600 million-user milestone, Instagram has grown into a social media phenomenon.WebsiteBuilder.org, which helps people figure out which website builder to use, created an infographic that highlights 139 facts and stats about the photo-sharing platform. The infographic shows the top emojis used on Instagram (the heart is number one), the top filters (Clarendon wins), the top Instagram accounts (surprise… the most popular account isn’t a celebrity!), and much more. It dives into demographics, gives tips on how to use the platform for marketing, and breaks down the accounts with the Read More …

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How to Sell on Instagram

How to Sell on Instagram Published By Michael Stelzner on November 25, 2016 on socialmediaexaminer.com    Is your business on Instagram? Do you want to use Instagram as a revenue stream? To find out how to use Instagram for sales, I interview Jasmine Star. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. In this episode, I interview Jasmine Star, a professional photographer who specializes in Instagram marketing. Her story starts with law school, transitions over to photography, and ultimately goes to Instagram. Jasmine is sure to inspire you with ways to sell with Instagram. Read More …

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Instagram Tools for Marketers

5 Instagram Tools for Marketers Published on www.socialmediaexaminer.com By Ashley Baxteron November 7, 2016 Want to manage Instagram more efficiently? Looking for new tools to improve your Instagram marketing? In this article, you’ll discover five tools to help you manage your presence on Instagram and grow your community. #1: Expand Your Community With Instagress Growing your Instagram followers and engaging with others are easy ways to build credibility and community for your Instagram presence. Instagress is an intelligent automation tool that helps you engage with people who match your target audience. Instagress can automate tasks like following, liking, and commenting on other Instagram users’ posts and profiles. To get started, first pick your preferred method of engagement: liking, commenting, following, Read More …

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